FOR LEADERS DROWNING IN AI HYPE
AI Traction is the method to identify, prioritize, and execute AI projects that actually generate 6-figure returns. Real case studies. Clear framework. No buzzwords.
For Leaders & Decision Makers
3 Months Skool Community included
«An essential guide for entrepreneurs looking to harness AI for real business transformation»
Rocking Fashion and Luxury with Innovation | Luxury C-Suite | Author and Columnist
SUN Deluxe Substack community owner
Part 1 - The Method
A practical framework wrapped in storytelling that makes AI strategy finally click
AI Traction uses an Alice in Wonderland narrative to cut through complexity. The metaphors stick—but the method is pure business.
The AI
Shrink Costs,
The AI
3 Levels
Chapters 1-2
The AI Opportunity
Chapters 3-5
Shrink Costs, Expand Results
Chapters 4
The AI Traction Formula
Chapters 6
3 Levels of Implementation
Down the Rabbit Hole
AI isn't another tool—it's a fundamental shift in how business operates. Like Alice following the White Rabbit, leaders who act now will discover opportunities invisible to those who wait.
Act now or get left behind
Part 2 - Case Studies
50+ real case studies organized by business area
Media, Content
Hyper Marketing
Sales &
Operations &
Chapters 7
Media, Content & Branding
Chapters 8
Hyper Marketing
Chapters 9-10
Sales & Customer Service
Chapters 11-12
Operations & Strategy
How leading media companies are using AI to transform content creation, personalization, and brand experiences at scale.
NewsCorp, Netflix, Valentino, Sephora
The Method in Numbers
50+
Case Studies
Real-world applications
8
Business Areas
From media to operations
70-80%
Cost Savings
Through automation
$40M+
Documented Savings
Klarna case study
An illuminating book that demonstrates how creativity and scientific method are two sides of the same coin. Perfect for those who want to embrace AI with a solid methodology and concrete examples.
CEO Monnalisa spa, Moaconcept, Co-Founder Dresso
FAQ
Everything you need to know about AI Traction
What is AI Traction?
AI Traction is a business methodology book that teaches non-technical managers how to automate processes using artificial intelligence, build a cost saving plan, and develop new growth opportunities. It's not a technical manual on ChatGPT or prompt engineering—it's a framework for turning AI into the greatest business lever of the century. The book includes the complete AI Traction method (3 phases, 3 automation levels) plus 50+ case studies from companies like Klarna, Coca-Cola, and Cosabella.
Who wrote AI Traction?
AI Traction was written by Francesco Fiore, an AI Transformation specialist who helps companies implement AI automation strategies. The book draws on his experience working with businesses to identify, prototype, and scale AI projects. Industry leaders like Matteo Tugliani (CEO of Monnalisa) and Emanuele Arosio (DataRank) have endorsed the methodology.
How is AI Traction different from other AI books?
Most AI books fall into two categories: technical manuals (how to code) or hype pieces (AI will change everything). AI Traction is neither. It's a business methodology that starts with ROI calculation, not technology. The AI Traction formula (Savings + Performance Increment) helps you identify which projects are worth pursuing before you invest.
Have more questions? The book answers everything.
Entrepreneur & AI Transformation Consultant
20+ years in digital products & e-commerce
Former CTO at Triboo Group
Startup founder with exit (Skin E-Commerce, 2022)
Speaker at Google, Netcomm & innovation events
