Interactive Tool

AI ROI Calculator: The AI Traction Method

Calculate before you automate. The framework behind $40M+ implementations.

Your Inputs

Hours worked per week (per person)

40 hours

Average hourly cost ($)

$50/hour

% of work automatable with AI

30%

Number of employees affected

10 people

Your Potential ROI

Weekly Savings

$6,000

Monthly Savings

$24,000

Annual Savings

$312,000

Hours Freed Per Week

120 hours

Why Calculate First?

Here's why most AI projects disappoint: teams automate whatever seems interesting or technologically exciting. They optimize random tasks without calculating value. The result? Efficiency gains in areas that don't matter.

Step 1: Identify the Process

Planning Phase

Select a business process with high volume and repetitive elements. Customer service, marketing campaigns, sales outreach, content creation are common starting points.

Step 2: Calculate Current Costs

Analysis Phase

Determine fully-loaded costs: staff time, tools, management overhead, error correction, and opportunity costs of slow execution.

Step 3: Estimate AI Traction

Projection Phase

Apply conservative benchmarks: 40-60% cost reduction for manual processes, 20-40% for partially automated. Add performance gains from speed, scale, and quality.

Example Use Case Scenarios

Product Catalog Automation

AI Traction: $200K/year

Product descriptions, translations across 8 languages, image generation. Savings: $100K. Performance gains: $100K from faster time-to-market.

Customer Service Automation

AI Traction: $100K/year

Chat, email support across 8 languages. Savings: $50K from reduced agent time. Performance: $50K from 24/7 availability and faster resolution.

B2B Sales Outreach

AI Traction: $350K/year

Lead scouting, personalized contact, meeting scheduling. Savings: $150K. Performance: $200K from higher conversion rates and pipeline velocity.

Frequently Asked Questions

It provides directional guidance based on benchmarks from real implementations. Actual results depend on your situation, implementation quality, and organizational readiness.

Projects scoring above 100K annually are typically worth pursuing. Highest-value projects often score 200K-500K. Klarna's customer service would score in the millions.

That's valuable information—it means you should look elsewhere. The method helps you avoid investing in low-value automation. Try calculating different processes.

Get the Complete Calculation Framework

AI Traction includes detailed worksheets, prioritization matrices, and implementation guides for maximizing your AI ROI.

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AI Traction Book